Washington, D.C. — [January 27,  2026] — EngagedMD, a trusted leader in patient journey management for specialty healthcare, announced a strategic partnership with IVI RMA Global (“IVI RMA”), one of the world’s leading fertility groups. This collaboration will support IVI RMA North America, the organization’s presence in the U.S. and Canada, where EngagedMD will serve as the core patient education platform for fertility care. 

Through this partnership, IVI RMA is implementing EngagedMD to enhance patient preparedness, streamline interdisciplinary workflows, and improve overall patient experience across its growing North American network. Working closely with IVI RMA’s technology leadership, EngagedMD has developed a custom integration that embeds patient education directly into IVI RMA North America’s existing tech stack, including a streamlined workflow that requires education completion prior to consent, strengthening both informed consent and clinical efficiency. 

“We’re honored to partner with IVI RMA to support one of the most respected fertility groups in the world,” said Jeff Issner, Co-Founder and Co-CEO of EngagedMD. “IVI RMA has long been at the forefront of scientific advancement and patient-centered care. Together, we’re raising the bar for how education, interoperability, and digital engagement can elevate the fertility experience for both patients and care teams.”

This partnership builds on EngagedMD’s proven performance at Boston IVF and TRIO—clinics acquired by IVI RMA in 2023—who have used the platform for years and demonstrated meaningful operational and patient-experience improvements. Moving forward, EngagedMD and IVI RMA are aligning technology and patient-centered education to create a consistent and informed fertility journey across the entire IVI RMA North America network. Embedding structured education and streamlined digital workflows into IVI RMA’s care model further enhances communication, reduces administrative strain, and supports more prepared, confident patients.

“At IVI RMA, patient education has always been at the heart of how we care for families,” said Miguel Tablado, Global Chief Education Officer of IVI RMA. “Partnering with EngagedMD allows us to elevate this commitment even further. We were able to customize their evidence-based content to match our network’s approach, resulting in thoughtful digital workflows that ensure our patients feel informed, confident and supported at every step of treatment.”

“Technology plays a critical role in delivering the high-quality, personalized care our patients deserve. EngagedMD gives our teams a scalable platform that strengthens communication, improves decision-making, and creates a more seamless patient experience,” said Dr. Thomas Molinaro, MD, Chief Medical Officer of IVI RMA North America.

Lynn Mason, CEO of IVI RMA North America adds, “By prioritizing informed consent and embedding consistent education into the patient journey, we can drive more positive, empowered patient experiences while ensuring our teams are aligned across every stage of care.”

By helping to streamline key steps of the patient journey, EngagedMD also supports increased patient throughput while maintaining and elevating the quality of each patient interaction. These efficiencies reinforce IVI RMA’s clinical care model, helping to scale high-quality, consistent patient experiences across the IVI RMA North America network. 

IVI RMA’s adoption of EngagedMD reflects its continued investment in modernizing care, amplifying education and strengthening the digital infrastructure that supports patients along their reproductive journey.