
Atlanta, GA – Cardinal Digital Marketing, the premier healthcare performance marketing agency, has announced the return of Scaling Up: The Healthcare Performance Marketing Summit, the nation’s only event 100% dedicated to healthcare performance marketing. Now in its third year, Scaling Up brings together more than 35 senior marketing leaders from some of the nation’s largest healthcare provider groups - including Heartland Dental, AEG Vision, Action Behavior Centers, and Confluent Health - to share strategies for scaling growth in today’s turbulent environment.
With rising tariffs, inflation concerns, and regulatory uncertainty, healthcare marketers are under immense pressure to deliver growth while managing tighter budgets and increasing complexity. Scaling Up 2025 will provide them with practical, performance-driven strategies for patient acquisition and sustainable growth.
“Healthcare marketers are facing more hurdles than ever before. Scaling Up is where the industry’s top leaders come together to share how they’re navigating this moment—and finding ways to grow smarter,” said Alex Membrillo, CEO, Cardinal Digital Marketing.
This year’s summit will also debut the first-ever Flockie Awards, recognizing the most innovative healthcare marketing campaigns and strategies of 2025. The awards highlight organizations that are breaking new ground in how they connect patients to care.
Event Highlights:
- 35 confirmed speakers from leading healthcare organizations, including Heartland Dental, Affordable Care, Confluent Health, HonorHealth, and more.
- 2,000+ attendees expected, with 500 already registered.
- Industry sponsors include Illumin, OursPrivacy, and Liine, underscoring the event’s role as a premier gathering for healthcare marketing leaders.
- The Flockie Awards, celebrating marketers driving growth through bold, innovative campaigns.
Scaling Up 2025 takes place virtually on October 28–29, 2025. Attendance is free for healthcare marketers and executives.
For more information and to register, visit: https://www.cardinaldigitalmarketing.com/scalingup-healthcare-performance-marketing-summit/
###
About Cardinal Digital Marketing
Founded in 2009, Cardinal Digital Marketing has been ranked the #1 fastest growing agency in the Southeast (The Agency 100). In addition, they have been named on the Inc. 5000 list of fastest growing privately-held US companies multiple years since inception. Cardinal is also a 7-year recipient of the Atlanta Business Chronicle’s Pacesetter Awards as well as being named one of the Best Places to Work in Atlanta. Cardinal keeps pace with rapidly shifting trends in Digital Marketing. They develop engagement strategies that are not defined by a platform or a category but leverage the best marketing vehicle to solve every unique challenge. Cardinal approaches every situation with the client’s customer in mind and measures success not by increased traffic or impressions, but instead higher client profits. Services offered include Digital Strategy, Search Engine Optimization, Pay Per Click Advertising, Social Media Advertising, Web Design, Analytics Software, and more.
For more information about performance healthcare marketing with Cardinal Digital Marketing visit www.CardinalDigitalMarketing.com
Media Contact:
Allison Reinert
Cardinal Digital Marketing
404.585.2096