RepuGen, a leading reputation management and patient satisfaction platform for healthcare practices, today announced a significant update to its review solicitation process, ensuring full compliance with the Federal Trade Commission’s (FTC) new guidelines on review transparency.

Starting immediately, RepuGen’s platform will ensure that all patients, regardless of whether their experience was positive or negative, receive the same invitation to leave a public review on enabled review platforms. This change is designed to promote fair and unbiased feedback, thereby strengthening the trust between healthcare providers and their patients.

Previously we aligned with the rules of specific review platforms and solicited reviews according to the platforms’ rules. The latest FTC guidance requires a consistent review solicitation process, which RepuGen is complying with the latest revision of the platform.

“With this update, we’re ensuring our clients are fully aligned with federal regulations while also fostering a more honest, inclusive feedback environment,” said Ajay Prasad, Founder of RepuGen. “Transparency is at the heart of building patient trust, and we’re proud to support our customers in setting a new ethical standard for healthcare reputation management.”

What This Update Means for Providers

• The change has already been implemented across the RepuGen platform.
• Healthcare providers do not need to take any action; review invitations will now automatically be sent to all patients consistently.
• Providers will continue to receive valuable insights into patient sentiment, with greater transparency and inclusivity than ever before.
• RepuGen’s full suite of HIPAA-compliant reputation management tools remains available, including monitoring, responding to reviews, and improving overall patient experience.

The updated review process is part of RepuGen’s broader commitment to transparency, fairness, and ethical communication within the healthcare industry. By proactively embracing these new guidelines, RepuGen empowers providers to build stronger, more authentic relationships with their patients.