Armed with a mission to 'remix' primary care, ZDoggMD rode into Las Vegas
Healthcare is in a state of unrest. Increasing quality measures and reimbursement changes, coupled with technology that creates rather than alleviates administrative burden, help to push physicians to burn out. Turntable Health CEO Dr. Zubin Damania, aka ZDoggMD, knows this all too well.
Beginning his stint as a hospitalist at Palo Alto Medical Foundation in 2003, Damania saw the practice change from a partnership of physicians to a larger corporate entity with production quotas.
“I knew as it evolved, it wasn’t what I signed up for,” Damania told Healthcare Dive. With the team-based care peeling away, he began to feel the effects of burnout. Against the advice of his peers, he began posting rap parody videos about the physician workplace struggles as a coping mechanism.
Years later, he’s become an industry star and a highly sought-after public speaker, using his experience and wit to push patients back to the forefront of the care conversation.
The rise of ZDoggMD
You may have seen Damania's videos. If not, here’s a good introduction:
Follow Jeff Byers on Twitter